How can FOH staff contribute to upselling menu items?

FOH staff can significantly enhance the dining experience and increase sales through the practice of upselling, and providing detailed descriptions and recommendations is key to this process. When servers articulate the features and benefits of menu items, they can create excitement and a desire in guests to try higher-margin or featured dishes. Descriptive language that highlights the ingredients, preparation methods, and appealing aspects of a dish can engage diners, making them more likely to make a purchase.

Additionally, personal recommendations from the server, based on their knowledge and experiences with the dishes, can build trust with guests and influence their ordering decisions. This approach not only enhances the customer experience by making it feel more personal and attentive, but it also boosts the restaurant's revenue by directing guests towards high-value menu items that they might not have otherwise considered.

Engaging guests through informative dialogue about specials, popular dishes, and pairings can lead to an improved dining experience overall, encouraging repeat business and positive reviews.